Real-World Social Media Practitioners • a conference in support of the Akshaya Patra Foundation and Anant

AGENDA

PLEASE NOTE: AGENDA SUBJECT TO CHANGE

 

Day 1 • Saturday • 12 November

TIME SLOT TALK/TOPIC SPEAKER
8:00a – 8:30a REGISTRATION & NETWORKING
8:30a – 9:00a Opening Words Akshaya Patra
9:00a – 10:15a Social Business: the Opportunity for India Don’t Try This at Home Stefan Kolle, FutureLab
10:00a – 11:00a The Convergence of Mobile and Social Valerie Rozycki Wagoner, ZipDial
11:00a – 12:00p Ten Lessons from Airlines’ High-Flying Adventures in Social Media Shashank Nigam, SimpliFlying
12:00p – 12:15p Sponsor Presentation: How to Really Sell through Facebook Kiran Kumar, Adepto
12:15p – 1:30p LUNCH & NETWORKING
1:30p – 2:30p Social Media in the Indian Context Kapil Gupta, OMLogic
2:30p – 3:30p Community Building & Management Gillian Muessig, SEOmoz
3:30p – 5:30p PANEL Q&A
5:30p – 6:00p Akshaya Patra Day 1 Summary & Networking

Day 2 • Sunday • 13 November

8:00a – 8:30a REGISTRATION & NETWORKING
8:30a – 8:50a Day 2 Kickoff Anant (event sponsor)
8:50a – 9:15a Skype Session from Washington DC: How a Traditional Media Pro became a New Media Pioneer Jim Long, NBC News
9:15a – 10:15a Social Business: the Opportunity for India Eric Weaver, Ant’s Eye View
10:15a – 11:15a Using Social Media to reach Youth Markets in India Sanjay Mehta, Social Wavelength
11:15a – 12:15p Lessons Learnt in Building a Personal Brand Kiruba Shankar, Business Blogging
12:15p – 1:15p LUNCH & NETWORKING
1:15p – 2:15p Social Integration For Commercial and Non-Profit Organizations Narendra Nag, 2020 Social
2:15p – 3:15p Beyond Platforms: The Potential of Today’s Social Organization Shauna Causey, Nordstrom
3:15p – 3:30p TEA BREAK
3:30p – 4:30p PANEL: “Content: Strategies and Best Practices” Moderator: Kiruba Shankar
4:30p – 5:30p Wikibrands – Reinventing your Company in a Customer-Driven Marketplace Sean Moffitt, Author and Founder, Agent Wildfire
5:30p – 6:00p Akshaya Patra Conference Wrap-up & Networking